conflict & communication online, Vol. 9, No. 2, 2010
ISSN 1618-0747




Denise Sommer & Georg Ruhrmann
Oughts and ideals: Framing people with migration background in TV news

Based on the framing concept the paper explores the context and structure of TV news coverage about minority groups. A sample of 285 TV news reports on people with migration background in Germany is analyzed for its implicit plot structures and particular political goal expressions. Cluster analysis reveals four news frames: Crime, Migration Policy, Cultural Proximity, and Terrorism Risk, indicating that the public image of people with migration background in Germany remains negative and implicitly biased. This becomes evident by the large amount of risk communication about potential terrorist attacks and the prevailing expression of absolute goals compared to gradual ones. Theoretically and methodically, integrating the framing concept and specific types of goals promises deeper insight into the current discourse on integration issues.



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On the authors:
Denise Sommer, Research Associate at the Department of Communication and Media Studies, University of Leipzig. Research Interests: interpersonal communication, attitudes and communication processes, media and migration and communication theories.
Address: Universität Leipzig, Institut für Kommunikations- und Medienwissenschaft, Lehrstuhl für Historische und Systematische Kommunikationswissenschaft, Burgstr. 21, 04109 Leipzig, Germany.

Georg Ruhrmann ist Inhaber des Lehrstuhls für "Grundlagen der medialen Kommunikation und der Medienwirkung" am Institut für Kommunikationswissenschaft an der Friedrich-Schiller-Georg Ruhrmann, Chair of Mediated Communication and Media Effects, Institute for Communication Research at the Friedrich Schiller University of Jena. Research Interests: content analysis, crisis communication, media and migration.
Address: Friedrich Schiller Universität Jena, Institut für Kommunikationswissenschaft, Lehrstuhl für Grundlagen medialer Kommunikation und Medienwirkung, Ernst-Abbe-Platz 8, 07743 Jena, Germany.